Our Story

Established in 2008, Ichu is renowned for quality sterling silver, on-trend designs and personalised elements. Born & based in Melbourne, and stocked in a variety of jewellers, boutiques, gift & lifestyles stores across Australia.

The name 'ichu' itself refers directly to versatility and creativity, qualities in which are reflected wholeheartedly in our fine detailing and design. We hope you love the range just as much as we love creating it x